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DENYUT SEHAT

Type: CORPORATE IDENTITY

Client: ADULTS - OLDER PEOPLE

Deliverable: BRANDING

The Brief is to create a progress understanding of the underlying social and cultural nature of corporate identity and to develop graphic design skills in its commercial projection.

Denyut Sehat, the Indonesian language for Healthy Pulse, is the name of a cardiology hospital located in Jakarta. My work with Denyut Sehat was related to my studies at UIC, for the completion of my Branding module.

For my project with them, the goal was to create a design for a patient ID card especially for those who have financial issues. This card is called "Kartu Murni". Denyut Sehat wants to have an elegant, attractive, and bright concept design for this card. Any adult and senior patients who are unable to pay for health care in the hospital are partially financially assisted by the hospital if they have this card.

© 2024 by Kezia Tanasale

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